This is a commonly asked question and the answer is not definitive. While there is some evidence that subliminal messages can influence behavior and attitudes, the results are not consistent and may vary from person to person. More research is needed to fully understand the effectiveness of subliminal messages.
Subliminal messages are usually presented in the form of audio or visual stimuli that are not consciously perceived by the individual. The messages are believed to bypass the conscious mind and directly influence the subconscious, which can affect thoughts, feelings, and behaviors. However, the exact mechanism of how this works is still not fully understood.
There is some evidence that subliminal messages can influence attitudes and behaviors, but it is unlikely that they can completely change a person's beliefs or values. Subliminal messages may be more effective in reinforcing existing beliefs or attitudes rather than creating new ones.
There is currently no evidence to suggest that subliminal messages have any negative effects on individuals. However, it is important to note that subliminal messages should not be used as a substitute for professional therapy or medical treatment.
Some people believe that subliminal messages can be used for self-improvement, such as increasing self-confidence or reducing anxiety. While there is some anecdotal evidence to support this, more research is needed to determine the effectiveness of subliminal messages for self-improvement purposes.